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Marketing & Social Media Manager

Lia Diagnostics is looking for a Marketing & Social Media Manager to join our team.

The Marketing & Social Media Manager performs a wide variety of duties including the support of the Marketing team. This position requires an independent worker who is a self-starter, willing to roll up their sleeves and is able to thrive in a fast-paced, team-oriented environment. The individual must be able to multitask while maintaining attention to detail. The Marketing & Social Media Manager will be responsible for several key initiatives that will support the launch and go-to-market strategies of our new products.

Key responsibilities may include:

1. Social media strategy and community management
2. PR/Influencer: Support communications through agency relations. Sourcing, outreaching and negotiating with potential influencers.
3. Marketing support to drive growth: Assist with the build out of the Lia marketing mix by researching, ideating, and creating content for a variety of new channels

Competencies required:

• 3-5 years of social media marketing or public relations experience preferred
• Excellent time management skills
• Excellent verbal and written communication skills, and ability to interface with internal and external customers at all levels
• Strategic understanding of the business process and ability to create reports and give presentations
• Ability to methodically break down a project into logical steps, determine key milestones and deliverables, and drive toward deadlines in an organized and thorough manner
• In depth knowledge of all social media platforms and how to use them
• Knowledge of social media best practices and how they apply when marketing a product and small business
• Working knowledge of social media platforms and monitoring tools
• Ability to work with digital creative tools like Photoshop or Canva
• Maintain a strong analytical background with a bias for developing data-driven solutions working with data tools such as Google Analytics

To apply for this position, send your resumé to apply@meetlia.com